Zach Arias – on our creative journey – Video

Hone your message, follow your passion, immerse yourself, fight the fear, and enjoy the journey.

I first saw this video last winter but stumbled upon it again last week.  I’d be surprised if there was a passionate artist out there who doesn’t viscerally feel the words Zach speaks in this short product.

As a photographer [certainly the same is true for other creative professions] we are inundated with “answers” and we automatically assume the other guy has the them and we don’t, yet the truth is,  it’s in there – we own it – we just have to find a way to get it out.

But, in the meantime – to Zach’s point – keep track of what’s important.  We aren’t curing cancer here.

BTW – the simplicity of the imagery Zack produced is really beautiful in this video.  Well done Zack – More, must have more.