Another read worth seeing over at Heather Elder’s Blog. It’s the answer to her open letter from last week.
Dear Rep. – An open letter from an art producer
Heather Elder has an impressive group of photographers in her care; most notably (to me at least) is Andy Anderson. Her site is worth a visit just to look at her stable of photographers.
However, here are short segments from her post – you must go to her site to read the good stuff, sorry.
- When you ask me what our budget is, usually I don’t have access to that info, or I’m given a number that needs to include so much more:
- Personally, I don’t kiss and tell, er– divulge who folks are bidding against, until after the job has been awarded
- I try to offer feedback about creative calls, and estimates, when I have time.
- I will always let you know when I am asking for a third bid, and your photographer has little chance of getting the job.
- I don’t ever want to be the art buyer you jokingly want to charge each time I make you triple bid for the hell of it, or revise an estimate 20 times.
- What kind of art buyer doesn’t tell you that you didn’t get the job?!
- Are you kidding—portfolio shows are one of the best parts about being stuck inside this cube, and not out on production bossing everyone around!
- I appreciate the email blasts to alert me who is doing what. Unfortunately, my in box is inundated with them– half are from sub-par talent, and repeating weekly.
- I wish reps/photographers would market the appropriate audience, once a month or when there’s truly awesome new work.
So now … go here: Heather Elder Blog to find the context and some other goodies.