Who’s My Daddy Now? I Want to Rebel

Who’s My Daddy Now? I Want to Rebel

This post was inspired by Luke Sullivan’s post, “Writing to the 2010 Customer” at HeyWhipple.com from July 20, 2010: .

“…as I grew up, black-and-white authority became nuanced with the greys of authenticity.” – L. Sullivan

I easily recall the exact moment my father’s authority became less relevant to me. It was during one phone call in college when he tried to exert influence from a distance without understanding my context. Rejected; his message disconnected from my reality and so things went grey.  Just as Luke mentioned at the end of his post, at that point, I moved from authority toward authenticity; ultimately,  it’s a transition from following to leading.

Our nation’s Daddy lost Authority during Watergate. Spin accelerated; propaganda rules, so we’ve learned  to certify by following agenda’s motivation (often money), gain information from trusted sources, and believe only what feels right or that which delivers gut punches.

In 2010, our world views are individualized by collecting nits we pick off our favorite blogs and media channels. We’re home schooled and attend college on the internet. Walter Cronkite no longer tells us the Way It Is.  We’re in constant conversation but mostly with like-minded folks in a hunt for validation.

Authority is officially decentralized and renamed authenticity.  We are a nation of non-followers; we are “The Man”.  To me, this was recently made plain when a blogger with an agenda, through artful video editing, deceived government leaders and dinosaur media into firing a department manager who didn’t deserve such discipline. Who’s the authority now?

That said, Please allow me to make a thought leap.

Creativity disrupts the status quo; “established authority” if you will.  Creativity is by nature disruptive; always asking questions and refusing to follow.  With our shift from authority to authenticity, wouldn’t it make sense that creativity has shifted too?  Is creativity disrupting as it once did?

Remember the promise of virtual collaboration?  From the late 90’s we thought for sure we’d be working from home in partnership with a nationally diverse  creative team.  “We don’t need no stinking offices.” We’re all connected. Proximity to vicinity no longer mattered. The concept didn’t explode the way we thought.

Most recently, crowdsourcing promises to give us access to the brilliance of others through portals at low cost. Cisco Systems tells us we can “field trip” to China from home base; the virtual experience without experiencing anything. We’re forming tribal networks through social connectivity; we have friends without friendship.

I’m excited but skeptical and looking for a balance.

Another of my highly admired opinion leaders, Edward Boches (Executive Creative Director at Mullen Advertising in Boston), was interviewed by the social media road show now known as Humongo Nation. In the interview Edward talks about social media and Mullen’s new space in downtown Boston.

Ya gotta follow Edward even if you aren’t from Boston like me.

Edward points out that the new challenge for companies is to unite media platforms into something meaningful that drives a consistent message. Rightly so, they’re preaching convergence in a divergent landscape.  There’s a desperate need to organize fragmented authenticity into a central authority; aka – a reliable brand.

Furthermore, in the video, listen for the most important consideration when designing Mullen’s new work environment: They desired to cause unavoidable creative collisions. Not virtual collaboration but rather, they created a space that is conducive to innovative crossover.  What sounds “old school” is new school.

Maybe we’re yearning for an old fashion sense of community; more likely we just know how creativity works. We’ve shattered authority with technology and skepticism, do we now need a replacement? The old way of broadcasting influence has transitioned into collecting authentic influence for distribution; an old fashioned opinion leader or a newfangled network hub.

I can’t help but think of Goerge Clooney’s character in Oh Brother, Where Art Though – Everet – “Vernon’s got prospects. He’s bona fide.”

Looks like our new leaders are going to be curators of the best ideas backed by authentic consumable content. Moreover, creative collaboration is becoming more crucial because collecting and distributing that content is much more complex. Fragmented authority needs to pool into tribes of authenticity.

Check this out.

Humongo Nation Boston – The tour hits bean town with stops at Kane’s Donuts, Mullen and New Balance. The visit with Mullen starts at time code 1:52.

Authenticity, Authority, Creativity, Crowdsourcing, Social Media, technology

One Response to “Who’s My Daddy Now? I Want to Rebel”

  1. Jill Davis Says:

    “we have friends without friendship.”

    That stopped me cold. Maybe not the central point of your article, but a remarkable distillation of the way we often relate to people and experiences.

    Thank you.


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